Challenge:
To position an educational tool that rediscovers the joy and fun of learning and appeals to students and teachers. To start to change a fixed sector, with established brands and institutions.
Solution:
To capture the essence of Kinjugo's approach in rethinking how you teach languages and concentrate on the joy of learning.
It was at that moment that Kelvin and I nearly fell off our chairs.
Lander Hawes, Co-founder and CEO