The challenge
Position a NatSec company that joins technology, finance and government to safeguard lives, infrastructure, the economy and society. At the same time, take a disrupter out of stealth mode and help it break a system that’s too rigid, complex and challenging in a modern, fast-moving world.
Our solution
Most NatSec companies use overtly militaristic and technological imagery to market themselves. As a new player and disrupters, we highlighted the final benefits of their work rather than concentrating on the clichéd sector approach.
Postscript
Allied successfully raised their first fund in August, 5 months after adopting their new identity and coming out of stealth mode.
‘David and Will are the best things since sliced bread, love those guys’
Jon Williams, Founder, Allied Partners